A great user experience is one of the most powerful tools available to publishers to combat the rise of ad blockers and deliver better value to their readers. Moreover, it is a key part of a sustainable monetization strategy for a growing industry.
The keys to delivering a great user experience and why this is important.
Instant Articles and Google’s AMP: transforming how publishers approach mobile UX.
How one successful publisher reduced ad blocker usage with smarter UX choices.
How Big Data can help deliver a great user experience.
Why mobile UX is a critical success factor for growing publishers?