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TOWARDS A USER-FOCUSED MONETIZATION STRATEGY

Publishers must develop a more intelligent monetization strategy to overcome major challenges in the digital advertising industry.

Download this E-book and you’ll gain:

  • A solid approach to answering the main publisher challenges.

  • Tips and strategies to increase RPMs.

  • Insight into what to look for in an ideal programmatic partner.

  • Knowledge on optimizing ads for viewability.

  • Action items to ensure brand-safe, high-quality ads.

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